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Book Review 2018-09-11T10:14:24+00:00

    Why not take this opportunity to be a reviewer of this ground breaking book.  

      Join a select group of reviewers and at the same time be recognised for your knowledge.

      While the book is written by Edward Nugent, there are several others contributed that have provided their input on the industry specific chapters and are recognised for their contribution. The industry specific chapters will be released online for all book owners to read and best of all we will be releasing new chapters as this is a living and fast moving subject area. 

      The contributors are providing their expert knowledge and so far we have many already signed up and in fact chapters completed so many will be in the online resource area once the book is launched. The current contributors are from at least 4 countries including Canada, Ireland, Sweden and the UK.

Your help is requested

I am looking for many people to review the reviewers edition of the book and provide their feedback and insight. In return you will receive a credit for doing so and a free copy of the book when it is published.

Click to Find Out More

What’s in it for you

The opportunity to join a select group of people that will be reviewers.  Besides being one of the early readers of the book there are some other benefits:

1. Be recognised for your knowledge

2. Have your name as a reviewer included in the book

3. Get free copy when the final edition is published  

The aim is to have a book that is as valuable as possible to its readers and both contributors and reviewers will help to achieve this goal. The editor has now done her work to make sure it is professionally structured.  

The book is all about the changing nature of how customers buy today and how businesses need to adapt and how they can use digital as part of their business design. The theme is how to understand your Customer Journey today and use it to define your business in the new digital world. 

It is written for business owners, directors and advisors who want to grow their business. It covers the basics on why people buy, why they don’t, and how the Customer Journey contributes to business profits. All of this in the context on how digital can be used as a tool for growth. 

 If this sounds to be of interest to you then get in touch by click the form below. NOTE this is not a list building exercise, you will not be added to any marketing list

A Unique Book 

The book, The No BS-Guide to Digital for Accelerating Business Growth, is unique in many ways. First of all it provides a unique look at Customer Journeys and how they have changed in the digital age together with examples from many industries and input from experts in those industries. Secondly it shows how digital can be used along your Customer Journey. On reading it you can better understand how digital can be used in your business, saving you time and money. The author is a practitioner of over 20 years and the book is based on first hand knowledge and experience that is grounded in solid business principles.

The book is all the better for being a collaborative effort. Not only collaborative in nature but the content is used in many seminars and directly with clients.