Examples, Papers and Guides

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Browse through the papers that provide a perspective on Digital.

Browse through the selection of Industry & Case Papers as well as Guide which are available to download in PDF format. We add new ones a case by case basis. If you have a question or suggestion let us know.

The Automotive Industry in the Digital Age

A summary paper about the impact of Digital on the Automotive industry. Lots of change but also lots of opportunity as the industry seeks to reinvent itself. It is a 10 minute read, download the paper here Automotive Industry in the Digital Age, past present and future.

Using Email for Sales

A summary paper about using email for building a relationship and making sales. It is based on first hand experience on using email and includes examples and a guide on how to make email work for you. It is a 15 minute read, download the paper Using Email for Sales.

Customer Newsletter

A summary paper about having a customer specific Newsletter. The main purpose is to treat customers as a valued asset to the business and on using non-digital Newsletters. It is a 5 minute read, download the paper Customer Newsletter.